Cut the fill!

If you’re a runner, you’ve no doubt heard the term “junk miles”. This is when you run an excessive amount of kilometres each week but experience little (if any) physiological benefit. You go through the motions, running for running’s sake … Read More

The line in the sand

posted in: Small business | 0

A DNF (did not finish) during a running event teaches us many lessons. A lot of those lessons, I believe, are relevant to small business. A “DNF” – whether on the trails, in business, or something important to us in … Read More

Proofread like a pro

posted in: Editing, proofreading | 0

In a previous life, I was a sub-editor at newspapers including the Northern Territory News, The Courier-Mail and Bundaberg NewsMail. People often think because the role “sub-editor” has the word “editor” in it, it involves some kind of prestige or … Read More

Eco-friendly graphic design

Sustainability and printed graphic design. It may seem the two are mutually exclusive, but there are ways you can reduce the environmental impact of your printed material. Eco-friendly graphic design means making informed decisions about the paper size and stock, … Read More

5 ways to stay creative

posted in: Design, Images, Writing | 0

I think we have all been there. Sitting at the computer, mentally pounding our brain with our fists, willing for that brilliant, creative, timely idea to suddenly appear. But it doesn’t. As a designer and writer, my livelihood depends on my … Read More

What is SEO and why do I need it?

posted in: SEO | 0

Thank you to Jayne Day, the online marketing guru behind Webonize, for this guest blog for Full Stop. SEO stands for “Search Engine Optimisation” and it is the process of doing things on the internet in order to get free … Read More